After completing his studies he returned to Bangladesh and did an internship with Lever Brothers (now Unilever). He then joined Interspeed Advertising Ltd in 1995 as a trainee executive in the client servicing and account management department. He has spent the last 15 years working in the advertising and marketing communications industry with Interspeed and is currently the Director International Business Development of Interspeed and Managing Director and CEO of Interspeed DIgital Solutions LLC. Prior to this post in 2000 he was seconded to the Ogilvy & Mather Advertising office in Delhi, India for a year. His experience includes brand management for clients such as Unilever, SmithKline Beecham, Standard Chartered, BATB, Banglalink, Citycell, Coca-Cola to name a few. He is now the head of the company and was instrumental in developing and launching new strategic business ventures in Rural marketing, Direct marketing, Trade marketing and Digital Marketing.